How it works
Five steps from structure to first closing. The template handles the document, you bring the deal terms, your attorney reviews, and we file Form D and your state notices.
1. Plan the offering
Investors judge a deal partly by how it’s put together, so settle the structure before you write anything. The decisions you’ll make:
- Which entity issues the securities, and whether its governing documents allow the offering
- What you’re selling: stock or units, promissory notes, convertible notes, or a mix
- Price per share or unit, or the interest rate and maturity for notes
- How much of the company you’ll sell, and how founders keep control
- Minimum and maximum offering amounts, and the minimum investment per investor
- How you’ll use the money, with a budget you can defend
- Which exemption fits how you’ll find investors: 504, 506(b) or 506(c), or Regulation S for investors outside the United States
The template’s summary of terms works as a checklist here. If you can fill in every blank in that section, your deal is ready to document.
2. Complete your template
Every deal-specific item is in brackets, such as [Company Name], [Maximum Offering Amount] and [Use of Proceeds]. Replace each one, then read the whole document for consistency. Gather these first:
- A business plan or description of operations and strategy
- Financial statements, audited if you have them
- Biographies of directors, officers or managers
- A capitalization table showing current ownership
- Your charter and bylaws, operating agreement or partnership agreement
- A list of the risks specific to your business and industry
The subscription agreement and investor questionnaire in your kit already match the template’s terms. Update them with the same price, minimums and payment details.
3. Review with counsel
A securities attorney can review a completed template far faster than drafting from scratch. Ask them to confirm the exemption, the state requirements for where your investors live, the risk factors and the governing documents.
4. File Form D and state notices
Form D is due within 15 calendar days after your first sale, which is the date the first investor is irrevocably committed. You can file earlier. State notice filings for Rule 506 offerings are generally due within 15 days after the first sale in each state. Every kit includes Form D filing and Blue Sky state filings, so we file both for you.
5. Offer, accept and close
- Under Rule 506(b), offer only to people you have a pre-existing, substantive relationship with, and don’t advertise.
- Under Rule 506(c), you may advertise, but you must take reasonable steps to verify each investor is accredited.
- Collect the signed subscription agreement and questionnaire, review them, then accept or reject each subscription.
- Receive funds as the documents direct, countersign accepted subscriptions and issue the securities.
- Keep records of every offer and sale, and amend Form D each year while the offering continues.
What you save
Securities law firms commonly charge $12,000 to $50,000 to draft a PPM and the offering documents that go with it, and large firms often charge more. Some also bill Form D and Blue Sky filings separately. Every PPM Kit includes the PPM, the subscription documents, and Form D and Blue Sky filing for Regulation D offerings, at one flat price.
| Kit | PPM Kit | Typical cost | You save |
|---|---|---|---|
| Starter | $399 | $12,000–$50,000 | $11,600–$49,600 |
| Launch | $1,499 | $15,000–$50,000 | $13,500–$48,500 |
| Full Launch | $2,999 | $50,000–$100,000 | $47,000–$97,000 |
We still recommend having a securities attorney review your completed documents. Reviewing a finished draft takes a fraction of the time that drafting from scratch does, so you keep most of the savings.
Typical costs reflect published 2026 pricing for a customized Regulation D PPM and offering documents. The Full Launch comparison also includes offering design and capital-raising consulting. Your costs will vary. State filing fees are separate.
Capital raising made easy.
Pick a template and a kit. Every kit includes the PPM, subscription agreement, investor questionnaire and state legends, and we file your Form D and Blue Sky notices.